AI Insights · Timothy · October 2023
Top 5 Drawing & Coloring Apps on Android in Sweden Q3 2023
An overview of the performance of the top 5 drawing and coloring apps on Android in Sweden during Q3 2023, highlighting trends in downloads, revenue, and active users.
In Q3 2023, the drawing and coloring app category on Android in Sweden saw varied performance among the top 5 apps, with trends in downloads, revenue, and weekly active users (WAU) showcasing unique patterns for each app. Here’s a detailed look at how each app fared during this period.
Pixel Art - Color by Number from Easybrain saw fluctuating revenue throughout the quarter, starting at approximately $98 in the last week of June, dipping to around $16 in early September, and rebounding to $98 by the end of September. Downloads for the app showed a peak in late July with 1.9K and a low in mid-August at 683, with a slight recovery to 1K by the end of September. WAU began at 9.7K at the start of the quarter, experienced a dip to 7.6K in late August, and ended at 8.4K.
Phone Case DIY by CrazyLabs LTD had a relatively low revenue, peaking at $18 in the last week of September. Downloads showed an increasing trend, reaching a high of 2.1K in the final week of the quarter. WAU started at 6.1K in late June, saw a decline to 4.8K in late August, and finished strong at 6.9K by the end of September.
Happy Color®: Coloring Book from X-FLOW had a peak revenue of $44 in late July and maintained a steady revenue flow with minor fluctuations. Downloads spiked at 1.3K in mid-July and then stabilized around the 600-700 range by the end of the quarter. WAU started at 23.6K in late June, peaked at 27.5K in late July, and ended at 21.7K by the end of September.
Makeup Kit - Color Mixing, also by CrazyLabs LTD, did not generate any revenue during the quarter. Downloads were highest at 1K in late August and saw a decrease to 526 by the end of September. WAU started at 2.3K in late June, decreased to 1.1K in mid-September, and slightly rose to 1.2K by the end of the quarter.
Drawing Carnival, another app from CrazyLabs LTD, showed no revenue for most of the quarter, with a minor $3 recorded in the last week of September. Downloads fluctuated, with a notable peak of 1.3K in the final week. WAU began at 9.5K in late June, peaked at 11.3K in the last week of September, showing a steady increase throughout the quarter.
These insights, sourced from Sensor Tower, provide a snapshot of the competitive landscape and user engagement trends in the drawing and coloring app category on Android in Sweden for Q3 2023. For more detailed insights, visit Sensor Tower.